A marketing genius talks of his father who had a pair of cufflinks that were black squares with raised gold letters: YCDBSOYA.
The letters stand for: You Can’t Do Business Sitting On Your Ass.
But that’s not new. If you’ve done any NLP or life coaching or achieved any success for that matter, you know this is the second step for achieving outstanding results. However what boggles my mind is the fact that even when some know YCDBSOYA and take it on board as their motto, they still do absolutely nothing about it!
I’ve been through two similar experiences in the past month. Two business startups asked me for coaching. I went there thinking maybe these guys got caught up in their businesses not knowing what to do. Perhaps some coaching will help them think outside the box.
These guys knew exactly what needs to be done. The only problem was they didn’t do it.
Eh?… ermm… oh… ah… I was dumbstruck!
It just doesn’t make sense. Why, would you, if you knew exactly what needs to be done, not do it? Really, I’m asking. I have no idea! If you know, please share. Leave a comment in the box below with your opinion.
Why would anyone do that? Especially if you’ve spent time, money, energy, sacrificed your relationship with your spouse, children and/or family, damaged your social life, emptied your bank account to work on a business… doing… nothing! Amazing!
As a life coach, I gave them some motivation, gave them some criticism and even gave them some tough love. And you know what happened? They goat all excited and fired up… and came up with a ‘to do list’. And then another ‘to do list’. And now, there’s a whole stack of ‘to do lists’ but nothing has actually materialized.
I have nothing against ‘to do lists’. I really don’t. As a matter of fact, I’m a big fan of them. But ‘to do lists’ don’t make things happen. You do. You’ve got to take action. You’ve got to get off your ass and get on with it. You Can’t Do Business Sitting On Your Ass. As a matter of fact, you can’t do anything sitting on your ass… expect perhaps watch TV while enjoying a tub of ice cream. Even that requires some light lifting.
Soon I’m going to share with you a couple of more observations from these two experiences. They are things I learned on how to take action. Because when you finally put the ice cream tub down, turn off the TV and start taking action, there are little things that you could do to remarkably boost your performance.
Until next time,
Copyright (c) 2010 www.TarekCoaching.com – Life coach London, London life coach, RESULTS Coach, Performance Consultant, Master Practitioner of Neuro Linguistic Programming (NLP)